We are looking for a dynamic Mid to Senior-Level Digital Marketing Manager to lead our digital marketing efforts. You will spearhead digital campaigns, SEO/SEM strategies, and social media initiatives to enhance brand visibility and drive customer engagement. This role requires a strategic thinker with a proven track record in digital marketing and a passion for analytics-driven results. **Roles and Responsibilities:** - Develop and execute digital marketing strategies across SEO, SEM, social media, and email campaigns. - Manage campaigns on platforms like Google Ads, Meta, LinkedIn, and Twitter to maximize ROI. - Analyze performance metrics using tools like Google Analytics and adjust strategies to optimize results. - Collaborate with content creators to produce engaging content for websites, blogs, and social media. - Monitor industry trends and competitor strategies to stay ahead in the digital landscape. - Oversee budget allocation for digital marketing initiatives and report on campaign performance. - Lead a team of marketing professionals to execute cohesive campaigns. - Ensure brand consistency across all digital channels. **Required Qualifications:** - Bachelor�s degree in Marketing, Communications, or a related field. - 4-7 years of experience in digital marketing, with at least 2 years in a leadership role. - Expertise in SEO, SEM, and social media advertising platforms. - Proficiency in analytics tools (e.g., Google Analytics, SEMrush). - Strong leadership and project management skills. **Preferred Qualifications:** - Experience with marketing automation tools (e.g., HubSpot, Marketo). - Knowledge of content management systems (e.g., WordPress). - Certification in Google Ads or Google Analytics. - Familiarity with A/B testing and conversion rate optimization. **Why Join Us?** - Lead high-impact marketing campaigns for a growing brand. - Access to cutting-edge marketing tools and training. - Collaborative and creative work environment. - Competitive salary, performance bonuses, and flexible work options.
Skills Required
SEOSEMGoogle AnalyticsSocial Media MarketingContent Strategy